News and Views

Blundstone – Stability Meets The Freedom To Move With Rotoflex

Iconic Australian footwear brand Blundstone continues to be at the forefront of safety footwear with the launch of its new RotoFlex® Range.

This world-leading biomechanical design is a result of years of research and development into the needs of workers in the trades, mining and construction industries. The airportfriendly range includes four unisex styles and two women’s-specific styles crafted for the ever-growing female market.

All six styles feature a water-resistant upper, lightweight, compression-resistant composite toe cap, and an all-new zoned airflow footbed to activate ventilation and provide moisture control—no more sweaty feet. The overarching comfort system, SoftCell®, utilises a combination of specialist materials and a unique biomechanical foot-cradling design to increase stability, balance, comfort and manoeuvrability, while reducing ankleslip risk and fatigue.

Every single component used in the construction of the RotoFlex range has been researched, tested and trialled to ensure Blundstone delivers truly innovative, better-performing safety footwear. The dedicated design team looked at multiple options for each element and selected the bestperforming, most-appropriate product— and if the team couldn’t find the perfect piece, it created it.

Launching in September 2022, RotoFlex delivers a strong foundation from the ground up, providing unbeatable fit and unrivalled comfort—perfect from day one. Put Blundstone’s innovation to work at www.blundstone.com.au/rotoflex

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